TaylorMade’s SIM line-up of Drivers, Fairway Woods, Rescue and Irons are designed to stand up and deliver in the “sliding doors” moment of the downswing – the crucial final metre before impact. A lot happens in that last metre and it goes by in the blink of an eye, but TaylorMade have cottoned on to the fact that even the tiniest of adjustments made during that phase of the swing can alter the course of history.
OK, that might be a bit of an over-reach (unless you need to hit it close to earn your Tour card, or something), but that final metre usually determines whether you'll be walking straight ahead to your next shot as planned or veering off and commencing the three-minute search to find your ball.
The TaylorMade SIM line-up delivers game-changing consistency and performance in that critical moment of the downswing.
And before WA Open winner Michael Sim gets too excited, SIM stands for “shape in motion” - a concept that introduces some funky geometry and unconventional designs to improve aerodynamics, boost club head speed and enhance forgiveness.
